要設計一個食品包裝禮盒，需要具備哪些技能？顏色的選擇，盒型，材質，工藝等都要考慮到。下面廠家為您分析內容。

What skills do you need to design a food packaging gift box? The selection of color, box type, material and process shall be considered. The following manufacturers analyze the content for you.

產品信息是告訴消費者裝的物品，顏色是定位消費群體及是否節(jié)日使用，盒型，材質，工藝是為了讓禮盒看上去更高端大氣上檔次。

The product information is to tell the consumers about the items to be packed. The color is to identify the consumer group and whether to use them on holidays. The box type, material and technology are to make the gift box look more high-end and superior.

在禮品包裝設計的格調上強調一種自然、親切、質樸、健康、環(huán)保的審美意識，作為禮品包裝設計，不僅僅只限于在市場、貨架上的流通和陳列，更能介入人們的社會關系和生活細節(jié)之中，禮品有情感的交流，手上的流傳特征，這些都不同一般包裝“一次性”使用特征，需要有一種耐人尋味的內涵，沁人心脾的魅力，更令人性化的設計成為重點。

In the style of gift packaging design, it emphasizes the aesthetic consciousness of nature, kindness, simplicity, health and environmental protection. As a gift packaging design, it is not only limited to the circulation and display in the market and on the shelf, but also can be involved in people's social relations and life details. Gifts have emotional exchanges and hand circulation characteristics, which are different from the "one-time" use characteristics of general packaging and need to have a thought-provoking connotation, The refreshing charm makes humanized design the focus.

包裝設計的特征主要體現(xiàn)在實用性、審美性、經濟性、創(chuàng)新性及相關性幾個方面。禮盒包裝設計要點很多，實用性是設計的基本屬性之一，主要考慮體現(xiàn)產品的功能和作用，便于運輸、存儲以及使用。可以通過包裝的材料、結構、造型以及圖案等來體現(xiàn)。審美性要求將各種因素相結合以設計出符合時代特征、民族特色、美感突出的包裝產品設計。

The characteristics of packaging design are mainly embodied in practicality, aesthetics, economy, innovation and relevance. There are many key points in the design of gift box packaging. Practicality is one of the basic attributes of the design. It is mainly considered to reflect the function and function of the product and facilitate transportation, storage and use. It can be embodied by packaging materials, structures, shapes and patterns. Aesthetics requires combining various factors to design packaging products that conform to the characteristics of the times, national characteristics and outstanding aesthetic feeling.

而經濟性是你的品牌包賺設計出來之后的制作成本，一般經驗豐富的設計公司也會考慮到這個問題，之前我在浪濤設計做的東西，會標明工藝，以及會有工藝效果圖，也會在打樣之后再進行成品把關調整，比較，工藝運用越多以及設計越復雜，成本也會更大，也會以少的本錢投進獲得大的產品效果，才是品牌方想要的結果。

The economy is the production cost of your brand after making the design. Generally, experienced design companies will also consider this problem. What I did in Langtao Design before will be marked with the process, and there will be a process effect map, and the finished product will be checked and adjusted after proofing. By comparison, the more the process is used and the more complex the design is, the more the cost will be, and the less the cost will be invested to obtain a large product effect, Is what the brand wants.

而創(chuàng)新性是要善于標新創(chuàng)新，又不脫離社會和時代，在表面的平凡的形態(tài)中蘊含新的創(chuàng)造，創(chuàng)新性也是很重要的一點，如果包裝設計不是原創(chuàng)性的，設計到版權問題，是非常麻煩的，比較，每個品牌方都不想要出現(xiàn)版權糾紛的問題。

And innovation is to be good at brand innovation, and not divorced from the society and the times. It contains new creation in the superficial ordinary form. Innovation is also very important. If the packaging design is not original, it is very troublesome from design to copyright issues. By comparison, each brand does not want to have copyright disputes.

禮盒的包裝材質一般較為高檔，但是也要注意環(huán)保及健康，切忌不能選擇污染有刺激氣味的包裝材料，如果禮盒要通過郵寄或者長途攜帶，那么一定要考慮禮盒的牢固性。更多相關內容就來聯(lián)系我們http://wf-guqiang.com吧！

The packaging materials of gift boxes are generally high-grade, but attention should also be paid to environmental protection and health. It is strictly forbidden to choose packaging materials that pollute and smell. If the gift box is to be sent by mail or carried over a long distance, the firmness of the gift box must be considered. Contact us for more information http://wf-guqiang.com Come on!